(SAN SALVADOR, EL SALVADOR)
(PRODUCT PHOTOGRAPHY & ILLUSTRATION)
I was commissioned to design a marketing action plan to develop the first giveaway on social media for Hers. They requested my participation to be one of the brand's sponsors by making an art print for Mother's Day and creating connections with other brands for the event. I had to create a photo shoot of the giveaway products posted on social media.
HERS IS A SALVADORAN BRAND SPECIALIZING IN WOMEN'S UNDERGARMENTS. THEIR MISSION IS TO PROVIDE COMFORT WITH A VISION OF ELEGANCE FOR EVERY CENTRAL AMERICAN SOCIETY LADY.
I was in charge of contacting new brands to form a bond of trust to ally with the theme of pampering moms through a giveaway. The brands that collaborated with Hers were Que Lindas Flores, Xoxoctic, and Bobtokki.
The next procedure was to carry out a creative photo session that would show the products to be won in the giveaway. In the editing of the photos, warm and delicate tones can be reflected, which are qualities that moms transmit.